Kristine Ng
Product Designer & Builder
I am a product designer and researcher drawn to complex, unglamorous domains. The kind where you have to understand how the work actually works before you can design for it.
My strength lies in seeing connections across scattered signals (a support ticket, a sales objection, a data point) and synthesizing them into a single, solvable problem.
I am based in Oakland, CA.
Problem spaces
I thrive in
01
0→1 & Ambiguity
Charting a course where there is no map by finding direction in scattered, contradictory signals.
02
Domain-Heavy B2B
Turning dense, tedious business logic into clean, intuitive user experiences.
03
The Messy Intersection
Working at the crossroads of strategy, craft, and code so that design decisions survive contact with engineering.
04
Product & GTM Seams
Collaborating with Sales, Marketing, and Success to ensure the shipped product feels like one cohesive experience, not the result of siloed handoffs.
Experience
Where I've been
I run toward complexity. I’ve designed for industrial IoT, customer intelligence, platform integrations, and financial software. At Amplitude, I launched the product research function and started the company's first design internship program. Today, I’m tackling deep accounting domains at an AI-native ERP, while increasingly writing code and building prototypes to bridge the gap between design and engineering.
Founding Product Designer
Campfire, San Francisco
2025–2026
Principal Product Designer
Amplitude, San Francisco
2019–2025
Senior Product Designer
Patreon
2018–2019
Senior Product Designer
Intuit
2017–2018
Senior Product Designer
GE Digital
2015–2017
Lead Product Designer
InsideView
2012–2015
Outside of work
The thread
Underneath it all is the same instinct: making something coherent out of mismatched parts. It’s what I do as a life coach—listening past what someone says they want to what they actually need—and how I express myself through painting, collaging, and letterpress printing.